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Sharul Azim Sharudin
Universiti Tenaga Nasional, Malaysia
Author
Times now, most educators only emphasized the theory in producing a display ad. Whereas for the successful display advertising, an individual needs to know in a variety of media to produce a layout, typography and use the ad in terms of formalistic concept used. Therefore this study is made to the layout of experts and the public in assessing a successful ad served on community.
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